FORMA Architects
Architecture / Luxury Website
Website Design & Development
Pretty Isn't Enough.
UX psychology meets precise UI craft - applied entirely to websites. Visually powerful, built to perform.
Start a Project Start a ProjectWork
Birsé
E-Commerce / Luxury Brand
Creative Asset
3D / Interactive Experience
Swis SaaS
SaaS / Productivity Platform
About
I'm Aleksandar - a UX/UI designer and web developer based in Bulgaria, working with clients worldwide.
Most people assume web design is about making things look good. I spent years in UX/UI learning that it's about making things work on people - the psychology behind where the eye goes, how spacing builds or breaks trust, what micro-interactions make a product feel alive versus dead.
At some point I made a decision: take everything I know about UX and UI - the research, the psychology, the craft - and apply it entirely to one thing: websites. Not apps, not general product design, not a bit of everything. Just websites, done at the highest level possible.
The result is work that most web designers can't produce, because they don't have the foundation. I take projects from first concept to live site - design, development, and deployment in one place. No handoffs, no miscommunication, no compromises.
I work best with clients who want a site that does something - not just one that looks good in a screenshot. If that's you, let's talk.
Services
WEB DESIGN & UX STRATEGY
This isn't web design with a UX layer on top. It's UX-first thinking applied to every layout, flow, and visual decision from the start. Most designers pick colours and call it a strategy. I map user psychology, eliminate friction, and engineer the journey - then make it look exceptional.
WEBSITE DEVELOPMENT
Beautiful design means nothing if the build lets it down. Every interaction, animation, and transition is coded exactly as designed - no compromises, no workarounds, no "that looked different in Figma." Pixel-perfect, fast, and built to last.
END-TO-END SOLUTIONS
Strategy, design, development, and deployment - handled by one person who owns the outcome. The UX thinking that shaped the design is the same thinking that shaped the code. No handoffs. No lost-in-translation. No version gaps. One person, one standard, one result.
Frequently Asked Questions
Most projects go live in 2–4 weeks. A focused landing page takes 1–2 weeks; a full multi-page website takes 3–4. I'll give you a precise timeline after understanding your scope - no vague estimates.
Pricing depends on scope, not a fixed menu. I give you a detailed quote after understanding what you actually need - no surprise charges mid-project. Book a free call and we'll figure it out in 20 minutes.
Unlimited during the design phase. I'd rather spend extra rounds getting it right than ship something you're only half-happy with. In practice, most projects land in 2–3 rounds because the discovery phase does its job.
Your goals, any existing brand assets (logo, colors), your content, and 3-5 websites you like. That's enough to start. I'll guide you through everything else - including what to do if you don't have all of it yet.
30 days of free post-launch support is included in every project. After that, I offer maintenance packages or one-off updates - whatever fits your situation.
Yes. Redesigns follow the same five-stage process as new builds. If you have existing branding or content, it feeds directly into the Discovery stage.
Currently available for new projects
Have a project that deserves to be done right?
Tell me what you're building. I'll tell you exactly how I'd approach it.
Prefer Email?
alexandar.webdesign@gmail.com